Eddie Brandt's Saturday Matinee Store Going Up for Sale

The structure is about to hit the real estate market, but the business itself isn't closing shop for good.

The building home to historic video store Eddie Brandt’s Saturday Matinee could be put up for sale as early as next week meaning relocating may be in the picture, says Donavan Brandt, son of the shop’s late namesake.

In business at 5006 Vineland Ave. since 1969, the property was initially on the market from fall 2011 until this spring, when the younger Brandt said he became dissatisfied with his realtor’s performance.

Now, he’s looking to Marcus and Millichap to close the deal, which is just one of a few ideas for earning himself a huge payday.

“I haven't even listed it officially and I already have a $1 million dollar offer,” Brandt said.

He says developers are mainly interested in buying his lot, in conjunction with the two adjacent lots, in order to build a larger property across all three of the spaces. A single-family home and a foreign auto service shop, British Cars USA occupy the two other lots respectively. 

The three lots are zoned for both commercial and residential development.

“You're zoned for five stories here, so somebody could really, if they got these three pieces of property, put up a mammoth of a building here.” Brandt said, “Somebody wants to tie them together by buying all three, which is smart.”

But Brandt may not sell the property if he is able to execute a business deal concerning his 22-ton collection of photographs and movie posters that date back about 100 years.

His family acquired the photos and posters when they bought the Los Angeles Herald's photo morgue and two of the National Screen's warehouses. The National Screen is a defunct company that used to provide all US movie theaters with their posters, lobby cards, and photos.

“If Ken Burns were to come in here, I really think he would be beyond ecstatic and wouldn't even know how to take it all in.” Brandt said. “Any Ken Burns documentary that you can think of, we would have photographs that would highlight those documentaries quite well.”

Brandt estimates that the collection is worth around $30 million, but doubts that he will be able to find a buyer at that price. His father’s massive collection of old movies would remain untouched.  

He says hopes to sell the photos and has several potential deals pending. Interested parties include an auction house, an independent collector, and the Getty Center.

If any of the deals come to fruition, Brandt plans to keep his property, buy the sought-after adjacent lots, and relocate to a smaller store.

“[If I buy the properties] I'll develop it and make the money off of it instead of some big developer making the money off it,” he said. “I wouldn't mind having a three story building here, with a-- I don't care-- a Starbucks and a Carl's Jr. on the bottom, a couple of offices." 

No matter what exact fate awaits, Brandt will continue to operate the store launched by his father, who passed away last year at the age of 90.

“If I do sell it, it will only be because we'll be moving someplace close and doing it there,” Brandt said. “We don't want to go away.”

scooterzz December 18, 2012 at 02:53 PM
you might want to fact-check that 1969 statement...
Joanna December 18, 2012 at 04:46 PM
The obit in the LA Times backs up the date. "To earn extra income, he opened the thrift shop called Eddie Brandt's Garage Sale on Jan. 1, 1969." It goes on to state the name changes a few times over the years.
JESSYCA NYGREN December 18, 2012 at 05:21 PM
Property is probably worth well more than $1M if there's already an offer on the table...
larry pearson December 18, 2012 at 09:02 PM
In 1969 I thought they were on Colfax?
Christopher Thom December 18, 2012 at 11:20 PM
The mural painted on the building is the best part!!! I can't imagine driving down Vineland and not seeing it anymore. It's really sad to think that one day the valley WILL only be Carl'sJr and Starbucks while all the creative unique buildings and artistic structures fade to memory. I don't mind if corporations move in as long as their buildings reflect the artistic personality of the community. Tearing down this property and rebuilding a big, stale, boxy building doesn't sound fitting for an arts district... Unless they have other local artists paint that too!
Mary Mallory December 19, 2012 at 07:23 AM
They've moved at least once, because they were on Tujunga about 10-15 years ago.
scooterzz December 19, 2012 at 02:28 PM
your line reads they've been on vineland since 1969...that would be wrong....the original store (in 1969) was on lankershim...then it moved to colfax (near victory), then to vineland (several years ago).....
R. Atkinson December 19, 2012 at 07:38 PM
Wow, I remember Donovan as an 18-year-old at the Colfax Ave/Lankershim location and was very impressed with his insight as to what was in the Eddie Brandt catalogue. I inquired about a few 1950s obscure horror flicks from my childhood and he knew exactly what I was talking about and went and got them instantly. We all were amazed and had a good laugh. Very cool guy. I wish him and any business changes and pursuits the very best.
Bob Peppermuller December 21, 2012 at 09:05 PM
East side of Colfax just south of Victory.
Bob Peppermuller December 21, 2012 at 09:14 PM
RE: A single-family home and a foreign auto service shop, British Cars USA occupy the two other lots respectively. The single family home is part of NoHo history. My quote after Museum of SFV referred it as a "mystery house": "Not so much a mystery house as we have lived one block just north for 45 years. We have always known the occupants as Thomas and Barbara Todor and their two Dalmatians. Thomas was a embroidery specialist to the Hollywood studios. He died in Sep 1984, she in Mar 2007. The recent deceased referred to was Barbara." http://museumsanfernandovalley.blogspot.com/2010/09/vineland-avenue-mystery-house.html
Gerald Craden May 03, 2013 at 05:03 PM
I have known eddie since 1976 when he first approved me about doing his 'color work' at my lab in N. hollywood, at that time he had a small place in lankershim blvd. Then he moved to a second location on Cofax Ave. in N. hollywood then a third location on 5006 Vineland ave a former Gay Church which they bought. God bless you eddie, love from jerry...I miss those great lunches and the mexican trips we took together...The girls say hi.
Gerald Craden May 03, 2013 at 05:12 PM
I knew eddie and did business with him for over thirty years and since I've known him, he has had three locations: Lankershim Bl., Tijunga and Cofax, Vinland Av. This was well after 1969 !


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